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Shoe Dog by Phil Knight | Hebrew Edition
Availability: In Stock
₪55.00
Description
Shoe Dog
A Memoir by the Creator of Nike
Before Nike became one of the world’s most recognisable brands, it was an unconventional idea, a fifty-dollar loan and a young entrepreneur selling running shoes from the boot of his car.
In Shoe Dog, Nike founder Phil Knight tells the unpolished story behind the company. He writes openly about cash-flow crises, sceptical bankers, supplier conflicts, personal sacrifices, daring risks and the small team that continued moving forward when success was far from certain.
Inside the book
- The remarkable origins of Nike.
- Honest lessons from financial and operational crises.
- The importance of building a committed team.
- Insights into leadership, branding and calculated risk.
- The persistence required to turn an idea into a lasting company.
Why Nordhaus selected it
This is a book about building for the long term. Phil Knight offers no instant formula; instead, he shows how vision, consistent work, a strong product and the right people can turn a small idea into something that leaves a lasting mark.
Hebrew printed edition | Yedioth Books | Paperback | 328 pages | ISBN 978-965-564-335-0
| Brand: | ידיעות ספרים |
| Product Code: | ספר מודפס – עברית |