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NORDHAUS CRAFT · BOOKS FOR THOUGHTFUL LEADERSHIP
Chris Voss with Tahl Raz · Hebrew Edition
Successful negotiation does not begin with pressure or force. It begins with careful listening, human understanding and better questions.
Former FBI international hostage negotiator Chris Voss transforms experience from high-pressure situations into nine practical principles for business, sales, supplier discussions and everyday conversations.
The book explains how to uncover hidden interests, apply tactical empathy, ask calibrated questions and guide a conversation toward a stronger outcome without turning negotiation into confrontation.
Myth 1: Every good negotiation ends by meeting in the middle.
Myth 2: The most aggressive person holds the advantage.
Myth 3: Empathy means agreeing with the other side.
Myth 4: Hearing “no” means the conversation is over.
Negotiation shapes pricing, purchasing, sales, supplier relationships and leadership. This is a focused, practical and thought-provoking guide whose techniques can be applied in the very next conversation.
| Brand: | מטר הוצאה לאור |
| Product Code: | ספר מודפס – עברית |